Let’s take a closer look at some of the most important electric shaver brands and their particularities. Various manufacturers further improved the technology and design of electric razors to the point where a modern electric shaver could rival a razor blade in terms of closeness, but with the added benefit of comfort and practicality. Nowadays most electric razors use Lithium-ion batteries. The first batteries were nickel-cadmium and had some serious shortcomings, the most notable being the memory effect. Cordless operationĪnother breakthrough came during the 1960s when the advancement in battery technology allowed the use of rechargeable batteries that were sealed inside the razor. The shaving head of a modern rotary razor (Philips Norelco 6100). This new concept proved to be very successful especially in the North American market, where Philips sold its personal care products under the Norelco brand (more on that later on). Modern rotary cutters: the new SH98 shaving heads for the Philips Prestige series. In 1939, Philips introduced the first razor that used rotating cutters as opposed to reciprocating cutters. The design principle of the foil shavers has remained unchanged until this day. The three cutting elements of the Braun Series 7: two foils and one middle trimmer. It was the Remington Rand Corporation which came up with first electric razor that included a micro-screen foil that covered the blades, thus vastly improving the comfort. Schick’s electric razors relied on cutters that moved back and forth, similar to the ones from a regular hair trimmer. This allowed Schick to achieve massive commercial success, selling more than 1.5 million shavers until his death in 1937. Later iterations addressed these shortcomings by fitting all the components into a compact design. This first concept, relying on a shaving head powered by a bulky external motor, wasn’t exactly practical and also required the use of both hands. Jacob Schick, an American (and later Canadian) entrepreneur, was patenting the first electric shaver. Jacob Schickįast forward 20 years and Col. Gillette came up with a successful iteration of the safety razor. The early 1900s marked a milestone in men’s grooming as it was the time when King C. In this article we’ll take an in-depth look at the most popular electric shaver brands, see how they evolved throughout the years and what they currently have to offer. An electric razor is quite common in today’s grooming arsenal of the modern man.īut that wasn’t always the case and the electric shaver, as we know it today, has come a very long way.
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